At Scarlet Roo, we are committed to maintaining the trust and confidence of our visitors to our website inline with the General Data Protection Regulation (25th May, 2018). We value transparency, and we’ll never sell or misuse your data, or collect or process any data that isn’t necessary for the purposes outlined in this Privacy Policy.

Types of data we collect



Our website uses cookies to distinguish you from other users of our website. This helps us collect anonymised data about how you use the website which can be aggregated with the data of other users to allow us to improve the Site. For detailed information on the cookies we use and the purposes for which we use them please read our Cookie Policy. Our Cookie Policy also outlines how you can delete cookies through your Internet Browser.

Google Analytics

When someone visits we use a third-party service, Google Analytics, to collect standard internet log information and details of visitor behaviour patterns through a first-party cookie. We do this to gain insight into our website’s performance, and how our users are using the site by analysing anonymised and aggregate data such as the number of visitors to certain pages on the website, geographic location of our site visitors, average session duration, how users come to find our site (e.g. through a Google search, or a social media link) and how many pages users visit. This information is processed and presented to us in a completely anonymised and aggregate way which does not identify any individual users. We do not make, and do not allow Google to make, any attempt to find out the identities of those visiting our website.

If you would rather your session data is not collected by Google Analytics, you can opt out by downloading Google Analytics’ Opt Out browser add-on.

Information you provide directly to us

When you submit a contact form on our website, we use the Plug-In: Contact Form 7 to automatically send this data in email form to [email protected] whose mail servers are operated by Google.

Contact Form 7 does not store submitted messages or any personal information that has been submitted. The information that you provide through your contact form will only be used for the purpose of replying to your query via email or phone if requested and consented to in correspondence.

If you fill out a request for a free communications form, we use the software: Leadformly to process and store this information, which is also sent to us via email. Submissions are stored in Leadformly’s RDS database and then sent via SendinBlue, a transactional email service where the information is then stored on our Google Gmail server.

We will store the information you provide to us on Leadformly’s service (Name, website URL, email, digital marketing budget, email address and support request details) for a period of up to 6 months following the submission of the form unless you engage in our services and we enter into a contract or terms of service agreement. In this case, we will retain the information for up to three months following the completion or termination of the contact/TOS. You can request us to delete the information we store, disclose the information that we store, or amend the information that we store at any time and this will be completed within 28 days.

The information on this database will only be used to communicate about, and deliver the services requested. We will never share or sell your information to any third parties, or send you generic marketing material.

You can find more information on Leadformly’s privacy policy here.

Third Parties

Other than for the purpose of processing the data you provide directly to us as outlined above, we will never share details you provide to us, or that we collect from you with third party organisations without your explicit consent.

Links to other websites

Our Site may, from time to time, contain links to other websites. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.

Your rights

You have the right under the Data Protection Act (1998) and/or the GDPR (2018) to request, free of charge:

  • Access to your personal data
  • Rectification of your personal data
  • Erasure of your personal data
  • A restriction on the processing of your personal data
  • Object to the processing of your personal data
  • A transfer of your personal data (data portability)

You can make a request in relation to any of the above rights by writing to us at [email protected] We will request proof of identity in the form of a stamped and authorised photocopy of your passport, after which we will complete your request in accordance with the provisions of the Act or the GDPR, as applicable.


You have the right to withdraw your consent to us processing your personal data, at any time, by writing to us at [email protected]

Age of Users

This Site is not intended for and shall not be used by anyone under the age of 18.

Changes to our Privacy Policy

Any changes we may make to our Privacy Policy in the future will be posted on this page. Please check back frequently to see any updates or changes to our Privacy Policy. This privacy policy was last updated on 9th May 2017 and replaces any other Privacy Policy previously applicable from this date.